Digital Media and Content Creation
-
Program TypeMinor
-
SchoolSchool of Arts & Sciences
Master the art of creating compelling stories across digital platforms by understanding audience behavior and designing content that resonates.
What You’ll Learn
Our digital media and content creation minor emphasizes audience engagement, content strategy, and platform fluency. Students develop practical skills including brand storytelling and campaign development, social media strategy and analytics, search engine optimization (SEO) and digital marketing, video and audio editing, photography, and graphic design. You’ll learn to create meaningful digital experiences across a variety of channels, guided by faculty and guest presenters who are active content creators, brand strategists, and digital journalists themselves.
This program pairs well with business or marketing degrees, but also applies to educators, researchers, and any other career field that benefits from effective communications and content.
- Interdisciplinary Curriculum
The digital media and content creation minor blends media theory, storytelling, design, marketing, and technology to prepare you for a wide range of industries and occupations.
- Hands-On Creative Projects
Students produce real-world creative content, collaborating on student-run podcasts, YouTube channels, digital publications, and social media campaigns.
- Professional Tools and Platforms
Students use cutting-edge audiovisual equipment in our on-campus studio and gain proficiency in industry-standard software like Adobe Creative Suite.
- Proven Capabilities
Every student builds a professional portfolio, so you can showcase your best work to future employers and collaborators.
- Unwavering Focus on Truth
In a world where media does not always advance the true, the good, and the beautiful, our program is rooted in our Benedictine values, in which human dignity, community, and service are paramount.
Program Information
Please visit our catalog for admission requirements and a full list of our courses.
